This episode of Uncorking Europe: Wine Stories from Greece & Jumilla (Spain), explores the identity of Jumilla through the perspective of Carolina Martínez Origone, General Secretary and Managing Director of the Jumilla PDO Regulatory Council. The conversation offers an introduction to the region, highlighting its key characteristics, wine styles, and defining features. It also explains the concept of a Denomination of Origin as a system that guarantees origin and quality, while also functioning as an intellectual property tool that protects regional identity, know-how, and tradition. A clear and insightful overview of how PDO designations safeguard authenticity and connect European wine to its cultural and territorial roots.
Links:
Learn more at https://europeanwinetreasures.com/